CraftMyPlate | Logo and Mascot Design | Fablesbyhoma
This project captures the essence of CraftMyPlate, a catering service for Indian weddings, birthdays, and traditional events, through a comprehensive and culturally rich brand identity design. The goal was to craft a cohesive visual and emotional language that reflects the brand’s vision: blending tradition with modernity to create unforgettable celebrations. A suite of brand assets was created, including the logo, mascot (Chef Elphie), and design elements like color palettes. The mascot, Chef Elphie—a friendly, professional elephant chef—was designed to embody the warmth, joy, and vibrancy of Indian culture while remaining globally appealing. The result is a visually striking and memorable identity that sets CraftMyPlate apart as the go-to catering service for life’s most meaningful celebrations.