Doolin Branding
We are a creative studio providing design solutions to change seeking brands and helping them grow closer to their audience. Branding has never been a straight line, it's full of turns and we specially experienced it when we started branding for our studio. Doolin is a very sincere, human brand at its core and we wanted to portray this to our audience there we went through lots of branding sessions to get this idea right. As we got to work, we explored our brand story, mission and values and finally portrayed them in this new brand that you are looking at. The whole brand experience is quite minimalistic while also having colourful fun around it. It expresses our loving and fun nature while focusing on the important part of our brand being human. We are totally in love with our branding and don't think it could have been anything else. What do you think? Did we nail it?