Kayaque
on a quest for adventure...
Hello! Presenting iconography based project for brand Kayaque. It is an outdoor adventure brand which offers services like kayaking, camping, trekking and more..
The brand is targeted at working professionals who must take a break from their daily life and do something different for their personal growth, to keep a balance between work like and personal life and for overall growth. Keeping this aspect in mind we worked on the logo design and 50 icons for the brand. #iconography #icondesign
Brainstorming process for logo design and ideation
Logo doodles for the brand
Final logo design
Letterhead and business card design for the brand
Mascot Illustration and turnaround